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Praise the Placebo

Posted by Jan on 16 July 2013 | Comments

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A recent article defines a placebo as a 'therapeutically ineffective treatment used to deceive a subject'. It's the standard against which treatments are scientifically measured for effectiveness. But far from being ineffective, placebos often have very clear therapeutic effects. This is put down to the patient's expectation and the benefits of receiving attention from the person who administers the treatment.

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